Post Summary: Today’s savvy businesses are leveraging their online presence to attract customers and engage them by building relationships with them. These same businesses are using their website as the hub of their marketing efforts and increasing their opportunities to connect and cross the “know, like, trust” threshold.
In this article for Turning Minds, I cover some of the key trends in online user behavior and how to ramp up your online presence.
I’ve only touched the tip of the iceberg here so read the full post in all its glory.
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